Ottolinger – Puma Mostro

For the Ottolinger x PUMA Mostro campaign, we developed a visual approach inspired by the intensity of a high-speed chase, drawing from the aesthetics of early 2000s action movie trailers. The narrative, conceived by Ottolinger’s founders Cosima and Christa, became the foundation for a raw, energetic and deliberately unconventional camera language. Together with our Director of Photography, Julian, we drew inspiration from the unfiltered imagery of CCTV recordings and amateur YouTube videos, translating their immediacy into a more refined visual aesthetic. Shot entirely on multiple GoPros mounted on our protagonists, motorcycles and drones, the film embraces unusual perspectives and an immersive sense of movement. Condensed into fifteen seconds of fast-paced editing, the result captures the chaotic energy, speed and adrenaline of the chase.