Kelvyn Colt – Benz I Know

For the collaboration between Kelvyn Colt and Mercedes-Benz, we developed the visual concept and narrative together with our longtime creative collaborator, 27bucks. Conceived as a living collage of pop-cultural references, the film places Kelvyn in a series of unexpected, energetic scenarios inspired by cinema, sports and music. Blending these familiar worlds with his own artistic persona, we created a fragmented portrait of his restless mind, where the boundaries between reality and fiction gradually dissolve. As Kelvyn becomes increasingly consumed by his artistic alter ego, the narrative slips into a dreamlike space somewhere between nightmare and euphoria. The Mercedes-Benz prototype becomes a natural extension of this imagined world, a surreal counterpart to the car he drives in reality, connecting the two dimensions of his increasingly blurred existence.